Verified resultILO Bangladesh · 4.2M reach · −58% CPMMeta · 8 divisions · Bangla + English · 2024

    About Md Morshed Parvej Patwary.

    Senior Performance Marketer & Marketing Strategist, Dhaka

    The "agency of record" era is ending for brands spending under $50k a month on ads. Senior solo operators beat agency layers at this tier, and I am the operator you actually get on your account.

    Free · ~30 min · written summary · no pitch deck · you keep account ownership

    One-person studio. Senior operator on your account. No juniors, no account managers, no recycled decks.

    Morshed Parvej Patwary, Senior Performance Marketer in Dhaka, Bangladesh
    Fig. 01: Portrait, Dhaka 2025

    01.

    My story

    Most founders under $50k a month in ad spend do not need an agency. They need one senior operator who owns the account end to end.

    In the last 12 accounts I inherited from agencies, MER had drifted 30 to 50 percent below where it should have been, because a junior buyer owned the day to day while the senior name on the pitch deck was busy selling the next retainer. I have personally run 1,300+ campaigns across BDT 100M+ in managed spend since 2019, so I know exactly where those leaks hide.

    Six years. 1,300+ campaigns. D2C fashion, EdTech, B2B services, and development organisations like ILO and Swisscontact.

    I do not want to be your hero. I want to be the operator who keeps your MER honest so you can focus on the product, the offer, and the parts of the business that only a founder can move.

    Today I operate as a one-person studio. No layers, no junior buyers, no recycled decks. When you hire me, you get me: building the strategy, setting up tracking, writing the creative briefs, optimising the funnel, watching the dashboards, and reporting on what is actually working in your business.

    If you want to read how I think, the field notes go deep on Meta Ads, Google Ads, B2B LinkedIn, and ROAS for Bangladeshi and international businesses.

    02.

    By the numbers

    Six years of paid acquisition, condensed into four numerals.

    Meta · Google · LinkedIn · Bangladesh + global remote · 2019 to 2026 · BDT / USD

    Years in performance
    06+
    Campaigns launched
    1,300+
    Markets served
    BD · Global
    Core platforms
    Meta · Google

    03.

    What makes me different.

    1. 01

      Data-first, not opinion-first

      Every decision is tied to a number: breakeven ROAS, MER, CAC payback. No vibes, no guessing.

    2. 02

      Deep Bangladesh market expertise

      I have spent 6+ years inside Bangladeshi consumer behaviour: Messenger funnels, Bangla-English creative, BDT economics, local payment quirks.

    3. 03

      Full-funnel, not platform-only

      I do not just run ads. I rebuild the offer, landing page, follow-up sequence, and creative system that makes paid traffic actually convert.

    04.

    Skills & tools

    The stack, in daily use

    • 01Meta Ads
    • 02Google Ads
    • 03B2B LinkedIn Marketing
    • 04Google Analytics 4
    • 05Google Tag Manager
    • 06Conversion Tracking
    • 07Funnel Optimization
    • 08Hotjar
    • 09Klaviyo
    • 10Shopify
    • 11WooCommerce
    • 12Make / Zapier
    • 13Notion
    • 14Looker Studio
    • 15Performance Creative Strategy

    05.

    Trust & transparency

    How I work with every client

    1. §01

      You own your ad accounts. I manage them on your behalf with full transparency.

    2. §02

      You pay ad spend directly to the platform. I do not hold your card or payment details.

    3. §03

      I do not guarantee specific advertising results. Performance depends on your offer, budget, market, tracking, landing page, sales process, competition, and responsiveness.

    4. §04

      All reporting is based on real data from your accounts and analytics platforms.

    5. §05

      Remote collaboration is structured with weekly updates, clear task ownership, and async-friendly reporting.

    06.

    Ready to work
    together?

    Reply within 24 hours · Dhaka time