Performance Marketing Case Studies. Real Campaign Results
A selection of performance marketing case studies from across 1,300+ campaigns in Bangladesh, covering Meta Ads, Google Ads, lead generation, e-commerce ROAS and full-funnel strategy.
ILO Bangladesh
Reach skilled workers and SMEs across all 8 divisions of Bangladesh with limited awareness budget and complex multilingual messaging.
Strategy
Geo-targeted Meta Ads with Bangla creatives, lookalike audiences from past programme participants, and a lightweight landing-page funnel measured end-to-end via UTM + GA4.
Results
Swisscontact
Generate qualified registrations for vocational training programmes from candidates in industrial belts (Gazipur, Narayanganj, Chattogram).
Strategy
Funnel rebuild: TOFU video ads → MOFU testimonial carousels → BOFU lead form ads with WhatsApp click-to-message. Daily creative rotation + audience exclusions.
Results
D2C Lifestyle Brand (NDA)
Scale monthly ad spend 4× without breaking ROAS on a Shopify store selling premium home goods to urban Dhaka and Chattogram buyers.
Strategy
Catalog-based Advantage+ Shopping campaigns, server-side CAPI for accurate attribution, Google Performance Max with branded + non-branded asset groups, and weekly creative testing sprints.
Results
EdTech Startup (NDA)
Drive course enrolments from working professionals across Bangladesh with a CAC under ৳600 inside a 90-day window.
Strategy
Search campaigns on high-intent commercial keywords (e.g. "digital marketing course"), YouTube remarketing, and a tightly themed landing page A/B-tested for form completion.
Results
Local Services Brand (NDA)
Generate consistent appointment bookings in Dhaka and Sylhet while keeping cost per booking predictable across seasons.
Strategy
Always-on Meta lead ads + Click-to-WhatsApp creatives, automated lead routing into CRM, and a weekly creative refresh cadence to avoid ad fatigue.
Results
Want results like these for your brand?
Book a free 20-minute strategy call to discuss your goals, current funnel and where the biggest growth gaps are.
Book a Free Consultation