Google Ads · Bangladesh & Remote

    Google Ads Management

    Search, Performance Max, Shopping and YouTube campaigns engineered around intent, margin and CAC payback, never around click volume.

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    Free · 30 min · Reply within 4 hours · Written next-step summary, no pitch deck.

    Google Ads management helps businesses capture high-intent search demand through structured Search, Performance Max, Shopping, and YouTube campaigns. It's built for e-commerce, lead-generation, and B2B SaaS teams that need pipeline tied to revenue, combining keyword strategy, conversion tracking, landing page alignment, and bid optimization so every click maps to CAC, ROAS, or MER targets.

    Proof

    EdTech · Google Ads

    EdTech · Google Ads

    1,180 enrolments at ৳478 CAC

    High-intent Search on commercial keywords + YouTube remarketing, layered on a 5-variant landing-page A/B test that moved conversion rate from 4.1% to 11.4%.

    Read the EdTech Google Ads case study

    What you get

    Account & campaign structure (Search, Performance Max, Shopping, YouTube)

    Conversion tracking with Google Ads conversions + GA4 + enhanced conversions

    Keyword, search-term and negative-keyword hygiene

    Bidding strategy aligned to target CPA, target ROAS or MER

    Weekly reviews tied to pipeline / revenue, not vanity clicks

    Who this is for

    D2C & e-commerce brands

    Running Shopping / Performance Max with clean product feeds.

    Lead-gen & service businesses

    With measurable CPL and CAC targets.

    B2B SaaS

    Using Search for high-intent demand capture.

    Common problems this solves

    • Search campaigns burning budget on irrelevant queries
    • Performance Max with no transparency into what's actually converting
    • Conversion tracking that double-counts or misses purchases entirely
    • Smart Bidding stuck in learning because conversion volume is thin
    • Branded vs non-branded spend mixed together in reporting
    • No clear separation between prospecting and remarketing economics

    How the engagement works

    1. Step 1

      Audit

      Account, tracking, creative, and funnel review before any spend changes.

    2. Step 2

      Strategy

      Plan tied to a single number that matters. CPA, ROAS, MER, or pipeline.

    3. Step 3

      Setup

      Tracking, campaign structure, audiences, and creative briefs in writing.

    4. Step 4

      Launch

      Controlled rollout with clear learning windows and decision rules.

    5. Step 5

      Optimization

      Weekly tuning on bids, audiences, creatives, and budget allocation.

    6. Step 6

      Reporting

      One honest dashboard plus a short written read-out, no vanity metrics.

    When this service isn't a fit

    Saying no upfront saves both of us time. This engagement is not the right call if any of the following apply:

    • You want first-page rankings without paying for clicks, that's SEO, not Google Ads
    • You expect a fixed CPL guarantee on day one of a new account
    • Your landing page isn't ready to convert paid search traffic
    • Monthly ad budget is too low to generate statistically meaningful conversion data

    Ready to make paid growth predictable?

    Start with a free audit. You'll get a clear read on what's working, what's wasting budget, and the next 30 days of priorities, whether or not we work together.

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    Frequently asked questions

    Which Google Ads campaign types do you manage?

    Search (primary, for high-intent demand capture), Performance Max for ecommerce with clean product feeds, Shopping, YouTube for retargeting and brand, and Demand Gen where appropriate. Display is used surgically, not as a main channel.

    Do I need conversion tracking before we start?

    Yes, and if it is missing or unreliable, fixing it is week one. Without clean GA4, Google Ads conversions and offline conversion upload (where relevant), the algorithm optimises for the wrong signals and budget bleeds.

    How do you decide budget allocation between Search, PMax and YouTube?

    Search first for protected branded terms and proven non-brand intent, PMax once feeds and conversion values are stable, YouTube for retargeting and brand. Allocation is driven by CAC payback, target ROAS or target CPL, not vanity reach.

    Do you work with Bangladesh local businesses, or only remote?

    Both. I run local Bangladesh accounts in BDT and international remote accounts across US, UK, AU and Middle East, usually English-language Search with localised landing pages and call-tracking where it matters.

    How do you charge for Google Ads management?

    Monthly retainer based on account complexity and platforms covered. No percentage-of-spend fees, no markups on media. Pricing is confirmed in the proposal after a free audit call.